Wednesday 18 November 2009

Haynes Iphone App

Haynes, publisher of the famous Haynes Owners Workshop Manuals for cars and motorcycles, and leading publisher of general practical books has released the first Haynes iPhone App under a licensing agreement with technology company, Gourmet Pixel.

The Haynes App will be as intuitive and simple to use as the classic Haynes repair manual, featuring step-by-step guides with images and text, 30 easy-to-access automotive categories and an overview to learn the basics of how a car works and operates. It will also include videos so users can watch exactly how each task is completed by a Haynes engineer.

In addition there will be a ‘My Garage’ section to help with all those annoying tasks, including: service reminders, MOT, Insurance and tax renewal dates. The Haynes App will also include the ultimate ‘To Do List’, so the user can easily prioritise jobs. From weekly checks, to winter driving, the Haynes App will be full of comprehensive Haynes information and more topics will be added in the future.

Under the Agreement, Gourmet Pixel will work closely with Haynes to exploit various opportunities for the full range of Haynes content, both Gourmet Pixel and Haynes will be looking for significant sales on this evolving platform.

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