Wednesday, 18 April 2007

Viacom vs Google's YouTube

Copyright complexity in the new media age:

"What happens when two of media's biggest players butt heads? Lawyers see dollar signs.
That's because the $1 billion lawsuit Viacom filed against Google in March 2007 could generate $350 million or more in legal fees, industry experts estimate.
Will the two companies rack up those kind of bills? Probably not: Conventional wisdom holds that Google and Viacom are engaged in a very public game of chicken. Viacom, according to that logic, has accused Google's YouTube of "massive copyright infringement" simply as a negotiation tactic."

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